Financial Advice from experts who know your worth.

Hello and welcome.

Whether you’re here looking to improve your financial situation, navigate through a personal transition in your life, or review an existing Financial Plan we can help.

 We understand that financial well being is an essential, yet personal topic and it’s important that you partner with the right people to guide you throughout your journey.


About Us

Actually, it’s about YOU

At Eden Advice it’s not just about minimising fees and maximising superannuation and investment returns, it’s about understanding you.

 Your circumstances are unique, as are your goals and aspirations in life.

 We listen closely and work hard to understand what money means to you and what you want to achieve.

We combine a wealth of financial and market knowledge, extensive experience, and a genuine interest and concern for you.

 We strive to simplify your financial life, organise your personal financial planning and optimise your overall wealth.

 “We understand you’ve worked hard to be where you are and we know your worth.

Our Approach

Softer, gentler financial advice

 Many people we see are afraid of making bad decisions with their money.

 Others are ashamed they haven’t paid attention to their finances or don’t understand their options because they simply don’t know what they don’t know.

 When you meet with one of our Adviser’s, there are no pre-requisites regarding your financial knowledge or your comprehension of wealth and finance.

We work individually with each client to educate them and develop a tailored, cost-efficient plan that is right for their unique financial circumstances. 

We pay attention to the emotions that can get in the way of achieving goals and empower our clients to make smart financial decisions. 

We simplify the complex and minimise the jargon and present Financial Advice in simple, easy to understand language. 

We encourage our clients to actively plan and review, and help them feel comfortable with the process.

Our Founder

Natalie Eden CFP® BBus

With over 19 years of experience providing Financial Advice services, Natalie understands the importance of developing authentic relationships with her clients.

She appreciates that money is an essential topic and is committed to educating her clients, empowering them to make informed decisions about their finances to enhance their overall financial wellbeing. 

 While she enjoys working with all clients, no matter their stage of life, Natalie understands that women, both single and in relationships, have unique financial concerns.

 As a female financial adviser, she has intimate familiarity with these concerns and the education and experience to successfully address them.

Natalie has thrived at a variety of highly regarded organisations including industry superannuation fund UniSuper.

 Natalie specialises in providing financial advice in relation to employer and industry superannuation funds with a specific focus on defined benefit super schemes.  

She holds a Bachelor of Business (Financial Planning) and is a Certified Financial Planner (CFP®), an internationally recognised designation that distinguishes financial planners who take the commitment to professionalism, education and ethics seriously.

 “Natalie’s clients’ appreciate her gentle, supportive approach to financial advice”


Natalie has shown that she is more than a highly competent professional. She has demonstrated a remarkable ability to quickly establish a warm and professional relationship and focus and listen perceptively and compassionately to our concerns.
We cannot speak too highly of the quality of service Natalie Eden has given us. Her professionalism both in manner and performance and the way she has addressed and resolved the issues we had. We now feel that we have a clear understanding of our financial situation and the future options available to us, and are much more confident about our ability to make those decisions rationally and in an informed way.
Natalie has proved to be a wise and gifted counsellor to us, able to fit her excellent professional skills to our individual needs and make us feel very valued in the process.

Contact Us

Phone: 0410 343 843


Our Office: Level 3, 91 William St, Melbourne 3000